You do not pay me to be busy
An agency on a retainer earns the same whether your acquisition improves or stalls. That is not dishonesty, it is arithmetic — their revenue is a function of months, not of your growth. I would rather take a share of what I actually move.
I read the account first
Before any agreement I go through your campaigns, search terms and conversion data and tell you plainly whether there is room to grow. Sometimes the answer is that there is not.
We agree on the share
Revenue share, or equity where the stage makes that sensible. The number depends on how much of the growth is mine to influence.
I run it with my team
My team runs the accounts day to day on our own analytics layer built on Google Ads. You see the same numbers I do.
Send the numbers, not the brief
Your monthly ad spend, your cost per acquisition, and the one bottleneck you would fix if you could. That is enough for me to say whether a share arrangement makes sense — before either of us spends an hour on a call.